Skip to content

What does it really take to build a higher ed website that drives enrollment and supports student success? In this webinar, learn what went into a private liberal arts institution’s recent website redesign and what’s creating new momentum on campus since launch.

Thursday, July 17 at 2 p.m. EDT
Register now for the free webinar on Zoom.

What to expect

Paskill Chief Tech Officer Ryan Pudloski will sit down with Lisa Kidd, AVP for Marketing Strategy at Edgewood University, for a conversation on leading a website redesign and launch in preparation for the institution’s transition to university status during its centennial year.

Formerly Edgewood College, the institution is now officially Edgewood University, marking a new chapter in its mission as a Catholic institution in the Dominican tradition.

What you will learn

During this free webinar, you’ll learn through Edgewood.edu’s journey how to:

  • Redesign and launch a site that supports a big institutional moment—like becoming a university
  • Make it easier for users to find what they need, while highlighting your mission and academics
  • Improve access to key student services like advising and financial aid
  • Bring your campus to life online with an interactive map and video content
  • Use your website as a strategic tool to support enrollment and the student experience

Meet your speakers

Ryan Pudloski / Paskill Chief Tech Officer
Ryan leads the technical vision behind enrollment-first websites, ensuring every build is functional, accessible, and backed by research. A frequent speaker at higher ed marketing conferences, he connects technology with institutional goals and student-centered outcomes. A drummer in a band, he’s also the parent of a son and daughter, both currently in the midst of their college search.

Lisa Kidd/ Edgewood University
AVP for Marketing Strategy
Lisa Kidd brings nearly 20 years of higher ed marketing experience to her role at Edgewood, where she’s leading key initiatives like the website redesign and transition to university status. Known for her creative campus tours and passion for student connection, Lisa is an expressionist painter.

Thursday, July 17 at 2 p.m. EDT
Register now for the free webinar on Zoom.