Optimizing Enrollments
Since 1986
We help institutions thrive and students find where they belong.
How we do it
Metrics and meaning
We invest in data and research to combine strategy with creativity and show you exactly how we’re moving the needle.
Student-first engagement
From websites to paid media to video, we build authentic connections that center prospects and guide them to right-fit decisions.
A great experience for you
When you work with Paskill, you get a true partner who’s invested in the success of your institution.
Recent work
Branding & enrollment marketing
Point Park University
Point Park University was building a reputation as a center of the arts, entertainment, media, and recreation in downtown Pittsburgh. But they wanted to take things a step further.
Enrollment marketing
Goldey-Beacom College
Goldey-Beacom College didn’t need a vendor to pump out a few new emails. They needed a fully integrated partner to anticipate their needs and work like an extension of their team.
Website design
Lehigh Carbon Community College
LCCC wanted to go bold to attract students. A new website was just the place to start.
Our clients
We know what it takes to differentiate your institution from your competitors. We’ll help you create momentum for your audiences and position you as a leader among your peers. We work with campuses across the country and offer specialized expertise for audiences like:
- 4-year colleges & universities
- Community colleges
- Faith-based institutions
- Graduate & professional schools
When Des Moines University decided to embark on an institutional brand development process, we held a competitive bid. From the first contact through the 14-month process Paskill demonstrated their pedigree as trusted counselors and, most importantly, partners.
I am a longtime fan (20 years) of Paskill, having utilized their services for just about everything during that time: marketing, branding, advertising, web development, enrollment consulting, and staff training. Their reputation is stellar. I recommend them without hesitation.
The team at Paskill embodies the meaning of ‘the extension of your team.’ Their knowledge, skills, ideas, understanding, and attention to you as a person first and a client next are hard to find in any industry.
We saw a noticeable uptick in student engagement at the National College Fair—several students mentioned they visited our table because they recognized us from social media and online ads. It’s clear our digital presence is directly driving interest and meaningful conversations.
Our team
We’re passionate about higher ed. Our team of 100+ diverse experts are ready to tackle any challenge your institution faces.
Josh Barlup
Manager, Interactive Developers
Laura Snyder
Accounting Manager
Lisa Lyons
Media Coordinator
Erica Snyder
Motion Graphics Designer
Cathy Donovan
Agency Marketing Director
Ryan Pudloski
Chief Technology Officer
Dana Evans Amberge
Senior Consultant, Enrollment and Marketing
Frank Delaney
Associate Creative Director
Bri Piccari, UXC
Associate Creative Director, Visual & UX Design
Jackie Talley
Manager, Resourcing
Sam Hofman
Manager, Analytics
Angela Wenner
Senior Account Manager
Katy Bastas
Creative Director, Craft & Visual Studio
Lien Do
Account Manager
Chris (Zen) Zentmeyer
Senior Live Events Production Manager
Anna Jensenius
Craft & Visual Studio Manager
Jim Paskill
Paskill Division, President
Jon Lobaugh
Senior Video Editor
Stevie Henderson
Director, Meetings & Events
Dave Black
Vice President, Market Research and Consulting
College should deliver on dreams
Every student deserves a great higher ed experience. Learn why students should be central in your enrollment marketing.
The latest from Paskill
We’re always thinking about the next big thing in higher ed marketing. Here’s the latest from our team of experts.
